How to Play Flip Match — Complete Guide

Everything you need to know to play Flip Match (Memory Snap) — on Alexa or the web. Chess-style coordinates, three difficulties, four themes, and streak scoring.

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How to Play Flip Match

Flip Match is my "quick ten minutes" game. It's a classic memory matching game with a voice-first twist — you flip cards by calling out chess-style coordinates like "A1" or "flip B3." Match all the pairs before time runs out. Easy difficulty is untimed and gives you three hints. Medium adds a four-minute timer. Hard is an eight-by-eight board, five minutes, one hint.

I called it Flip Match on the Alexa side because "Memory Snap" is a crowded invocation phrase. Same game either way. If you've got a couple minutes between tasks, this is the one.

Getting Started

On Alexa

Say: "Alexa, open flip match"

Alexa starts you on MEDIUM difficulty with the Animals theme by default. Say "start game" and then flip cards by calling out coordinates.

On the Web

Visit games.llitd.com and type commands in the input box. The web version shows the full board at a glance and lets you click cards instead of speaking. Same scoring, same leaderboard.

Key Differences

Feature Alexa Web
Input Voice commands Text commands
Game state Described verbally Visual panels
History Limited Full scrollback
Chat/Social Full support Full support

Same save data, same world — switch freely between platforms.

Before You Launch on Alexa

Heads up: Alexa routes your voice command to whichever enabled skill best matches what you said. If you've got an unrelated skill with a name close to "flip match," she may send you there instead. Two minutes of setup now saves that headache.

Enable the Right Skill

The official Flip Match skill is by Lincoln Cole. To enable it:

  1. Open the Alexa app on your phone.
  2. Tap More → Skills & Games.
  3. Search "Flip Match".
  4. Open the one by Lincoln Cole and tap Enable.

Disable Conflicting Skills

If the wrong skill launches when you say the invocation, that means another enabled skill has a similar-sounding name and Alexa routed there instead. Go to More → Skills & Games → Your Skills, find the unrelated skill, and tap Disable. You only need the Lincoln Cole version enabled.

Verify It's Working

Say "Alexa, open flip match." If the first words you hear welcome you to Flip Match, you're in the right place. If Alexa hesitates or opens the wrong thing, run through the enable/disable steps above.

Basic Commands

These work everywhere, regardless of which game you're in:

Command What It Does
help Shows available commands for your current situation
continue Resume where you left off
repeat Hears the last message again (essential on Alexa when audio cuts off)
exit / quit Save and exit
main menu Return to the main menu
report bug Submit a bug report directly from inside the game
submit feedback Send feedback to the dev (that's me)

How the Board Works

The game uses chess-style coordinates:

  • Columns are letters: A through D on the 4×4 board, A–F on 6×6, A–H on 8×8.
  • Rows are numbers, starting from 1 in the top-left.
  • Case doesn't matter: a1 and A1 are the same.
  • "flip" is optional: saying "A1" works the same as "flip A1."

Difficulty Levels

Difficulty Board Pairs Hints Time Limit Par Time Score Multiplier
EASY 4×4 8 3 None 60s 1.0×
MEDIUM 6×6 18 2 4 minutes 120s 1.5×
HARD 8×8 32 1 5 minutes 150s 2.0×

Completing under par earns a +100 bonus. Default difficulty is MEDIUM.

Themes

Four themes change what the cards depict:

  • Animals — the default, cute and wild animals
  • Flowers — blossoms and gardens
  • Food — delicious foods and treats
  • Transport — vehicles and ways to travel

Commands

Command What It Does
start game Start a new game
flip A1 / A1 Flip the card at coordinate A1
hint Reveal a matching pair (costs -50 points)
status Check your score, matches, and time remaining
race status Check progress in Speed Race multiplayer
pass turn Pass your turn in Team Snap multiplayer
achievements View unlocked achievements
leaderboard See the top scores
settings Change difficulty or theme
help Command reference
quit End the current game

Tips and Tricks

1. Play on EASY first. It's untimed and gives you three hints. Learn the board dimensions and the coordinate system before time pressure enters the picture.

2. Flip in patterns. Random flipping is a trap. Work the board systematically — same row, then same column — so you build a mental map of what's where.

3. Watch your streaks. Matching two pairs in a row triggers a streak bonus. If you're sure of one match, set up a second match right after to stack the bonus.

4. Hints cost points. A hint is -50 points. Worth it when you're stuck. Not worth it when you could find the pair with one more careful flip.

5. Completing under par is a +100 bonus. That bonus survives the score multiplier on Medium and Hard. Worth the extra focus once you're comfortable with the board.

6. Try all four themes. Different card art changes the feel of the game. If Animals has gotten boring, switch to Flowers or Transport in settings.


Flip Match is a free voice and web memory game by Lincoln Cole. Play on Alexa by saying "Alexa, open flip match" or at games.llitd.com/games/memory-snap/.

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